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香格城堡冰葡萄酒品牌营销推广策划案

香格城堡冰葡萄酒生产基地坐落在新疆伊犁天山脚下,这里与著名的加拿大Niagara冰酒产区及德国的Mosel-Saar-Ruwer冰酒产区具有相同的纬度。依天山、傍伊犁河畔及高海拔的地理环境,形成了独特的小气候区域,阳光充足,昼夜温差大,寒冷而不干燥,每年都能达到生产冰酒所需的苛刻条件,具有最适宜生长优质冰酒所需的优质葡萄原料及酿造冰酒的天然环境。香格城堡天山冰酒产区也因此成为世界三大冰酒产区之一,享誉世界。

公司所产的冰红、冰白等产品选料精良,工艺考究,浓香悦人、绵甜爽口、营养丰富。并以独特的风味、超群的品质备受消费者青睐,畅销世界各地。

公司一直以来秉承“以德治业、追求卓越、诚信为本、与时俱进”的经营理念,为消费者、为客户、为冰酒行业提供最优质的、与众不同的,独具特色的产品和服务。将香格城堡打造成中国冰酒的一面旗帜,踏入国际一流冰酒品牌行列,傲立于冰酒之巅。

Xegacastle ice wine produce base is sitting on the foot of Tianshan Mountains in a huge grape planting base, where the famous ice wine producing regions of Canada, Ontario, has the same latitude, By Tian, and Ili River , the high altitude of the geographical environment, has developed a unique micro-climate regions, sunlight, temperature difference between day and night, cold but not dry. Required to achieve an annual production of ice wine harsh conditions, with the most suitable for the growth of high-quality ice wine grapes needed raw materials and brewing quality ice wine's natural environment. Therefore, Xagecastle Tianshan ice wine producing areas is one  of the world's three major ice wine producing areas.

Ice wine and ice white wine produced by the company ,sophisticated technology and the flavor is pleasant, mellow and refreshing, nutritious. And a unique flavor, good quality, good reputation been popular with consumers,sold all over the world.

The company has been adhering to the "rule of virtue industry, the pursuit of excellence, integrity-based, with the times" business philosophy. For consumers, customers, for the ice wine industry to provide the highest quality, distinctive, unique products and services. Xagecastle fight will result in a banner of China's ice wine, ice wine brands into the top ranks of international, standing proudly on top of ice wine.

 

 

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深圳要点营销品牌策划有限公司,是由中国营销专家、上市公司首席营销策划——陈旭东先生创立,由国际平面设计联合会(ICOGRAOA)会员、世界华人艺术家协会会员、世界华人百杰设计师——陈小明担任视觉创意总监。


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